Public Relations Writer / Media Relations Specialist - Linnihan Foy

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Public Relations Writer / Media Relations Specialist

Linnihan Foy is seeking a public relations writer / media relations specialist to join our dedicated team of PR experts. The ideal candidate will have excellent writing skills to be utilized across a variety of PR executions, media relations expertise, strong project management experience and collaboration skills.

Job responsibilities:

  • Write copy for a variety of needs and channels, including: Social media content, press releases, editorial, white papers, TV and radio scripts and more
  • Develop media pitch content and associated media lists, and work to build meaningful relationships with media through consistent pitching and outreach
  • Monitor and track media coverage, analyze results and report campaign effectiveness
  • Plan, develop and execute PR-related events, including press conferences, product releases etc.
  • Develop social media strategy for clients, develop content calendars and posting cadences, manage organic social media campaigns and conduct community management
  • Aid in developing fresh and effective PR strategy and initiatives for a variety of clients
  • Ensure all communications and messaging are consistent with overall brand positioning
  • Manage the editorial process on individual projects, including meeting timelines, deadlines and budgets
  • Collaborate with various team members to execute initiatives, including creative directors, SEO experts, project managers and account directors
  • Adapt to shifting priorities, demands and timelines

We would enjoy meeting those with the following qualifications:

  • 8+ years of experience in a public relations role at either a public relations or advertising agency
  • Experience executing public relations efforts for campaigns across both B2B and B2C industries
  • A strong portfolio of PR-specific writing and media relations samples
  • Expertise in developing organic social media strategies and campaigns
  • Outstanding organizational and project management skills
  • Experience using Cision and newswire services

We are a top 20 agency located in Minneapolis. We offer a competitive salary based on experience, large contemporary offices, a friendly atmosphere, a well-stocked kitchen, free parking and potential for growth.

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