For the last four and a half years, Tim applied this knowledge to the automotive industry building a digital marketing team for Luther Automotive. Specifically, Tim developed a staff of 32 people across 37 locations that took over all digital channels for Luther, including, display, SEM, email, SEO and social.
Tim considers himself a consultant-based seller. Priding himself on saving his client’s budget, he creates lean solution-based campaigns that hinge on performance. It’s all about hitting desired KPI’s and keeping salespeople in play.