Banner Engineering is a global leader in automation. Their innovative products and solutions enable everything from the wireless control of machinery to the collection of data needed to operate and maintain factory-wide systems.
When new products are brought to market, consistent messaging is the key to leveraging Banner Engineering’s strong reputation. We’ve solidified this reputation through a strategic, personal approach to public relations and content development. With an eye on cohesion, Linnihan Foy developed a two-tiered media approach, forming strong bonds with key editors, sharing thought leadership pieces and arranging interviews with top Banner Engineering spokespeople.
Needless to say, we made sure there would be no mistaking this great brand with their competitors.