Relocating an area icon

Known as The Muni – every dollar from the Wayzata Bar and Grill directly helps maintain the city’s streets, lights, sidewalks and parks. When the city of Wayzata elected to move and rebuild the iconic hangout, they enlisted Linnihan Foy to manage the communications efforts. This included:

• Advertising
• Branding/Signage
• Collateral
• Media Relations
• Messaging
• Naming
• Rewards Program

With a large number of dedicated neighbors who were directly invested in the success of the establishment, Linnihan Foy worked closely with Wayzata residents to ease their concerns and generate excitement for the new location. Communications efforts helped set minds at ease, promising this wasn’t goodbye. Throughout the campaign, the Muni and its loyal customers were honored and the City of Wayzata was celebrated. Today, the new Muni location is still a local favorite where friends, couples and families come to enjoy a good meal, have a drink and make memories.