Where technology gets brandology

Data and analytics. Machine learning. Artificial Intelligence. Not exactly products to box up, give a new fresh pine scent and easy pour spout, then stack on a retail shelf. Welcome to the world of making the intangible tangible. Bringing life to something floating in the abstract ether takes experience. Communicating what it does and why it does it with the balance of digestible information and engaging brand creative takes experience. And comfort exploring outer box thinking for the can’t be boxed. Linnihan Foy takes tech on a trek to the land of the interesting, can’t ignore, and gotta have it. Intelligence thinking smarter. What a world this is.